Dawn brings over 25 years of marketing experience to her role as Marketing Director at Cray Physical Therapy. With a strong background in brand strategy, social media, and community engagement, she is passionate about helping businesses grow with purpose and authenticity.

Earlier in her career, Dawn served as Vice President of Marketing at Loretta LaRoche & Company, where she managed branding and promotions for keynote speakers and performers for over 15  years. She later co-founded Socially Correct Media, a boutique marketing agency she runs with her husband, helping small businesses strengthen their online presence through thoughtful, creative strategies.

At Cray PT, Dawn leads marketing efforts across all three locations—including the Center for Pelvic Health in Braintree—connecting patients to high-quality care through clear, meaningful communication.

Outside of work, Dawn is a proud wife of 35 years, mom of five, and grandmother of three. She finds joy in pilates, yoga, painting, reading, and—most of all—spending time with her growing family.